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    <title>Blog</title>
    <link>https://insights.incentiveinsights.com/blog</link>
    <description>The Incentive Insights blog provides helpful industry news about rebate programs, jobber programs, sales incentives and SPIFFs.</description>
    <language>en</language>
    <pubDate>Wed, 17 Oct 2018 07:35:48 GMT</pubDate>
    <dc:date>2018-10-17T07:35:48Z</dc:date>
    <dc:language>en</dc:language>
    <item>
      <title>Sample Blog</title>
      <link>https://insights.incentiveinsights.com/blog/sample-blog</link>
      <description>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://insights.incentiveinsights.com/blog/sample-blog" title="" class="hs-featured-image-link"&gt; &lt;img src="https://insights.incentiveinsights.com/hubfs/visa-gift-card.jpg" alt="visa-gift-card" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&lt;strong&gt;&lt;/strong&gt;&lt;/p&gt;  
&lt;p&gt;&lt;strong&gt;INTRODUCTION:&lt;/strong&gt;&lt;/p&gt; 
&lt;p&gt;Your “how to” blog post should teach the reader how to do something by breaking it down into a series of steps.&lt;/p&gt; 
&lt;p&gt;Begin your blog post by explaining what problem you are going to solve through your explanation and be sure to include any relevant &lt;a href="https://app.hubspot.com/l/keywords"&gt;keywords.&lt;/a&gt;&amp;nbsp;Add in a personal story to establish your credibility on this topic. And make sure to end your blog post with a summary of what your reader will gain by following your lead.&lt;/p&gt; 
&lt;p&gt;&lt;strong&gt; Need some inspiration?&lt;/strong&gt; Check out these "How-To" examples from the HubSpot blog:&lt;/p&gt; 
&lt;ul&gt; 
 &lt;li&gt;&lt;a href="http://blog.hubspot.com/marketing/how-to-write-blog-post-simple-formula-ht"&gt;How to Write a Blog Post: A Simple Formula to Follow &lt;/a&gt;&lt;/li&gt; 
 &lt;li&gt;&lt;a href="http://blog.hubspot.com/marketing/how-to-do-keyword-research-ht"&gt;How to Do Keyword Research: A Beginner's Guide&lt;/a&gt;&lt;/li&gt; 
 &lt;li&gt;&lt;a href="http://blog.hubspot.com/marketing/how-to-write-meta-description-ht"&gt;How to Write an Effective Meta Description (Yes, They Still Matter) &lt;/a&gt;&lt;/li&gt; 
&lt;/ul&gt; 
&lt;span class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_rich_text"&gt;&lt;span class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_rich_text"&gt;&lt;/span&gt;&lt;/span&gt;</description>
      <content:encoded>&lt;div class="hs-featured-image-wrapper"&gt; 
 &lt;a href="https://insights.incentiveinsights.com/blog/sample-blog" title="" class="hs-featured-image-link"&gt; &lt;img src="https://insights.incentiveinsights.com/hubfs/visa-gift-card.jpg" alt="visa-gift-card" class="hs-featured-image" style="width:auto !important; max-width:50%; float:left; margin:0 15px 15px 0;"&gt; &lt;/a&gt; 
&lt;/div&gt; 
&lt;p&gt;&lt;strong&gt;&lt;/strong&gt;&lt;/p&gt;  
&lt;p&gt;&lt;strong&gt;INTRODUCTION:&lt;/strong&gt;&lt;/p&gt; 
&lt;p&gt;Your “how to” blog post should teach the reader how to do something by breaking it down into a series of steps.&lt;/p&gt; 
&lt;p&gt;Begin your blog post by explaining what problem you are going to solve through your explanation and be sure to include any relevant &lt;a href="https://app.hubspot.com/l/keywords"&gt;keywords.&lt;/a&gt;&amp;nbsp;Add in a personal story to establish your credibility on this topic. And make sure to end your blog post with a summary of what your reader will gain by following your lead.&lt;/p&gt; 
&lt;p&gt;&lt;strong&gt; Need some inspiration?&lt;/strong&gt; Check out these "How-To" examples from the HubSpot blog:&lt;/p&gt; 
&lt;ul&gt; 
 &lt;li&gt;&lt;a href="http://blog.hubspot.com/marketing/how-to-write-blog-post-simple-formula-ht"&gt;How to Write a Blog Post: A Simple Formula to Follow &lt;/a&gt;&lt;/li&gt; 
 &lt;li&gt;&lt;a href="http://blog.hubspot.com/marketing/how-to-do-keyword-research-ht"&gt;How to Do Keyword Research: A Beginner's Guide&lt;/a&gt;&lt;/li&gt; 
 &lt;li&gt;&lt;a href="http://blog.hubspot.com/marketing/how-to-write-meta-description-ht"&gt;How to Write an Effective Meta Description (Yes, They Still Matter) &lt;/a&gt;&lt;/li&gt; 
&lt;/ul&gt; 
&lt;span class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_rich_text"&gt;&lt;span class="hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_rich_text"&gt;&lt;/span&gt;&lt;/span&gt;  
&lt;img src="https://track.hubspot.com/__ptq.gif?a=3939487&amp;amp;k=14&amp;amp;r=https%3A%2F%2Finsights.incentiveinsights.com%2Fblog%2Fsample-blog&amp;amp;bu=https%253A%252F%252Finsights.incentiveinsights.com%252Fblog&amp;amp;bvt=rss" alt="" width="1" height="1" style="min-height:1px!important;width:1px!important;border-width:0!important;margin-top:0!important;margin-bottom:0!important;margin-right:0!important;margin-left:0!important;padding-top:0!important;padding-bottom:0!important;padding-right:0!important;padding-left:0!important; "&gt;</content:encoded>
      <category>Insider</category>
      <pubDate>Tue, 01 May 2018 07:37:00 GMT</pubDate>
      <guid>https://insights.incentiveinsights.com/blog/sample-blog</guid>
      <dc:date>2018-05-01T07:37:00Z</dc:date>
      <dc:creator>Hubspot Sample Author</dc:creator>
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